Tag Archives: storage solutions

Lexar Appoints Supertron Electronics as Indian Distributor

Lexar has named Supertron Electronics Pvt. Ltd. as its official pan-India distributor for key product categories. The agreement will see Supertron handle the distribution of Lexar’s storage products—including pen drives, microSD cards, internal and portable SSDs, and DRAM modules—across both consumer and enterprise markets.

With this move, Lexar aims to expand its distribution network and improve product availability across the country. Supertron’s nationwide presence, including over 50 branches and operations in more than 750 cities, is expected to support this goal. The company’s reach also includes a sales force and a network of more than 15,000 channel partners.

Fissal Oubida, General Manager – India, Middle East, and Africa at Lexar, said that India represents a key market for the company and that the partnership is part of its strategy to broaden its footprint in the region.

Currently, Lexar holds a leading position in the CFexpress and SD card segments in India. The company now plans to grow its presence in other areas, such as SSDs and DRAM solutions.

Vibhor Agarwal, CEO of Supertron Electronics, stated that the collaboration would allow them to offer a broader range of memory and storage products to their customer base and aligns with evolving technology demands in India.

The partnership reflects an effort to adapt to increasing data storage needs across a range of users, including professionals, gamers, and enterprises.

Western Digital introduces World’s Fastest 2TB micro SD UHS-I Card in India

Western Digital recently introduced its first and the world’s fastest microSD UHS-I Card in 2TB capacity from its SanDisk brand. “We aim to inspire people to create more and are committed to helping content creators transform ideas into stories without worrying about storage limitations. We are happy to introduce the world’s fastest 2TB microSD card; so, people around the world have more time to focus on capturing the moment, wherever their adventure takes them.” says, Khalid Wani, Senior Director Sales, India, Western Digital.

With up to 2TB of capacity, the new SanDisk Extreme PRO microSDXC UHS-I Card is designed for modern creators offering massive capacity to capture for longer and store more. Whether you’re recording high-quality 4K UHD point-of-view video, capturing pristine high-resolution stills, or wanting to expand storage for your Android devices, laptops, or handheld gaming consoles, this microSD card delivers unparalleled performance. Now one can save precious moments with blazing fast read and write speeds up to 250MB/s and 150MB/s respectively when used with SanDisk QuickFlow microSD UHS-I Card USB-A Reader (sold separately). Further this card load apps quickly and enables smooth performance. The SanDisk Extreme PRO microSD UHS-I card withstands extreme conditions and rough handling, despite const ant use. Further, RescuePRO Deluxe data recovery software effectively restore photos, videos, documents, and other types of files in a wide range of formats that have been accidentally deleted, corrupted, or lost due to formatting. With a lifetime limited warranty, this card is built to last and provide exceptional performance for years to come.

Key features include: Ideal for action cams, drones, Android devices, and handheld gaming devices. When used with an SD adapter: cameras, including Digital Single Lens Reflex (DSLR) and Mirrorless (MIL), camcorders, laptops, portable audio recorders; Read speeds up to 250MB/s and write speeds up to 150MB/s when used with SanDisk QuickFlow microSD UHS-I Card USB-A Reader (sold separately); Capture for longer and store more with up to 2TB of storage that can hold up to 2,808 minutes of 4K UHD video recorded at 30 fps (641MB/minute); Recover and restore files with the RescuePRO Deluxe data recovery software, free, for two full years; Backed by a lifetime limited warranty, SanDisk branded cards perform over the long haul.

The range starts with the SanDisk Extreme microSDXC UHS-I Card the 2TB capacity is available at ₹16,997 MSRP, on Amazon.in.