Fujifilm India launches its first ‘WONDER PHOTO SHOP’ in Hyderabad

Following the launch of three ‘WONDER PHOTO SHOPS’ in India’s metropolitan cities, Fujifilm India is all set to unveil its exclusive experiential store in Hyderabad – ‘Wonder Photo Shop’, making it the fourth concept store of its kind in India.

Located at Gachibowli, Miyapur Road, Hyderabad, the store will showcase Fujifilm’s latest gear and also serve as a hub for photographic education and inspiration. According to the company the store embodies a holistic vision of photography, from picture taking to printing, sharing and social networking. With the theme ‘Photo Renaissance’, the store reportedly offers an opportunity to experience an immersive and interactive retail space with Fujifilm’s products and services to meet the aesthetic taste of discerning customers especially the youth.

Today, with the growth of passion among consumers to explore their creativity to print photos and organize them in a fun and imaginative manner, Fujifilm claims that the Wonder Photo Shop allows these customers to discover the wonder of photography and learn how they can bring their favorite photos from smartphones and cameras to life by printing, personalizing, decorating and framing their image creations based on their personal preferences and artistic palate along with unique DIY photo creations.

The Wonder Photo Shop also reportedly features a DIY corner where customers can create their personalized photo products including photo books, wall decor and printed keepsakes like mugs or tumblers. The company wishes to offer a one-stop creative haven for customers by bringing photography, digital tools and handicraft together under one roof. It additionally presents photo booth and photo studio services that are exclusive to this new concept store to further encourage photographic discoveries.

Speaking on the occasion, Mr. Haruto Iwata, Managing Director, Fujifilm India said, “After the success of our Wonder Photo Shop stores in Chennai, Mumbai and Bangalore we are delighted to take another step towards our goal of bolstering our imaging business with this fourth store launch in Hyderabad. With this expansion, we are looking forward to creating the same aesthetic world to cater to the needs of Camera enthusiasts, like we did successfully in the other 3 metropolitan cities.”

The company also claims that Wonder Photo Shop will be a learning center, giving customers an opportunity to experience the various product features thus enhancing the ultimate customer experience. The full range of Fujifilm’s instax instant print cameras and Share Printer SP-2, the line of X Series digital cameras and high-quality lenses will also be on display to touch and try.

According to Fujifilm, the store has been shaped in line with the brand’s philosophy of “Value from Innovation” to create a warm, welcoming environment for guests to spend their time and discover new ways of enjoying photos.