Nikon India has announced its support for the Youth India Programme as an official equipment partner. The initiative, led by Arya Chitra, General Manager of the Youth Global Program, is designed to build creativity and provide students with skills relevant to future careers.
The programme will engage with 20 schools and colleges during this financial year. It offers structured exposure to photography, filmmaking, storytelling, and responsible media use. Students will benefit from Nikon-led workshops, curated projects, and guided excursions. Dedicated media labs equipped with Nikon mirrorless cameras, media kits, and mentorship will also be set up in participating institutions.
According to Sajjan Kumar, Managing Director of Nikon India, early skilling plays an important role in preparing students for the future. The initiative encourages creativity, experiential learning, and career readiness.
The programme has begun its rollout with leading educational institutions, starting with the Global Indian International School network under the Global Schools Group. Arya Chitra highlighted “the Youth Programme is more than just photography/videography – it’s a movement of youth empowerment through creativity and purpose. Through storytelling, visual expression, and digital media, young Indians are finding their voice, and that voice is powerful.”