Category Archives: news

Keep alive the joy and treasure the memories!!

Increase the color gamut with new HP Indigo inks

Being a photographer, you know that a photograph is an expression of your vision and skill. You don’t just click a moment, you capture the emotions around it too. As a photography expert, you birth stories and for that, you equip yourself with the best tools available. While your vision helps you capture what’s perfect, the real challenge is to retain that magic while printing. A print produced should be able to do justice to your photographs and make them look vivid and lively, bringing alive all the colorful emotion

 

Keeping this in mind, HP Indigo has come up with an interesting innovation. HP has introduced new colors, where all the images can be printed in true-to-life colors, which are currently outside of the standard print gamut.


These inks target the trends in the photo industry, where the images have now become immensely powerful and vivid in colors. The reason for this targeting is that these trends have a lot of challenging colors like pink, blue and green which are currently out of gamut. Now HP Indigo has launched two new inks, Vivid Pink and Vivid Green.

The new inks increase the colour gamut dramatically. With it, the prints produced are extremely bright, allowing access to areas that were not available before. These unique profiles keep natural skin tones, as well as provide richer deep colours with improved detail reproduction.


Here’s what professionals in the photos industry have to say about their experience with these inks



To get a digitally printed sample of HP Indigo, just click here

Fujifilm launches the X-A5 in India

Fujifilm India recently announced the launch of FUJIFILM X-A5. Sporting a retro and stylish design, the camera is said to offer a host of features including a 180-degree tilting rear LCD screen, the latest built-in Bluetooth technology and an extended battery life.



Fujifilm X-A5 boasts a 24.2MP APS-C sensor, which is equipped with a phase detection autofocus system, and a newly developed image processing engine that, according to the copmpany, is 1.5 times faster than previous models. In addition, when combined with the new collapsible FUJINON XC15-45mmF3.5-5.6 OIS PZ, the X-A5 reportedly weighs just 496g, making it the lightest camera-zoom kit lens combination in the X Series.


Commenting on the occasion, Mr. Haruto Iwata, Managing Director, Fujifilm India Pvt. Ltd. said, “The advantage of an X Series mirrorless camera lies in its compact size packed with cutting edge innovative technology and unique features that provide great controls along with excellent color reproduction and image quality. Fujifilm X-A5 is an affordable solution with high precision, packed in an enhanced camera body to provide a refined photography experience to budding photography enthusiasts. With this camera our aim is to promote photography among amateurs, and to enable them with infinite possibilities for capturing magnificent images with confidence.”


According to a report almost 1.8 billion digital images are uploaded on the web every day. The company claims that the X-A5 is particularly designed for Instagrammers and for those who consider photography as a lifestyle and like to log their moments. The X-A5 reportedly includes features beyond a smartphone’s reach by offering a much wider range of viewing angles and depth of field effects, alongside great image quality.


According to Fujifilm, combining a newly-developed sensor and color reproduction technology that has been refined over 80 years to deliver premium quality portraiture, the X-A5 combines a newly developed 24.2 megapixel APS-C sensor with the image processing engine to achieve Fujifilm’s renowned photo quality. Combined with the supplied FUJINON lens, the camera claims to provide ultimate image resolution, recording the subject’s texture, form and even the atmosphere of the scene. The company also claims that the camera outperforms previous models in its scene recognition accuracy in SR+ AUTO mode, color reproduction performance and skin tone reproduction capability which is particularly popular. This makes the X-A5 the perfect choice for photographing human subjects.


The regular range of ISO sensitivity has been reportedly extended to ISO12800. The X-A5 is reportedly the first X-A Series model to feature phase detection pixels, originally developed for the X series’ high-end models. The Intelligent Hybrid AF speed is twice as fast as previous models, according to the company, ensuring that you capture those photographic moments more swiftly and beautifully.


The X-A5 debuts the new FUJINON XC15-45mm F3.5-5.6 OIS PZ, the first electric-powered zoom lens for the X Mount. The lens reportedly has the minimum working distance of just 5cm*4, ideal for clear close-up shots, such as food photography. The smooth electric-powered zooming mechanism that starts from the wide-angle 23mm end (on a 35mm format) reportedly gives greater freedom in composition framing for both still images and video.

The company also stated that the X-A5 is equipped with a large rear LCD monitor that can rotate 180 degrees. When the panel is rotated 180 degrees, the Rear Command Dial automatically switches to the Zoom and Shutter Release function. The 180-degree rotation of the rear LCD monitor also activates the Eye AF function automatically to create high quality self-portraits with sharp focus on the subject’s eyes. The Portrait Enhancer Mode, offers its popular ability to produce beautiful skin tone, and has also evolved with the new user interface to select from three levels of skin tone enhancement with touch-screen operation for easy, natural and flattering self-portraits.


The X-A5 reportedly offers 11 variations of Fujifilm’s unique Film Simulation Modes, adding an advanced artistic flair easy with the reproduction of film-like color tones. The camera also features 17 variations of Advanced Filters including the new “Fog Remove” and “HDR Art.”


The rear LCD monitor is said to use the new touch-panel GUI, facilitating intuitive touch-panel operation using fingertips so that you can check the effect of Advanced Filters and Film Simulations for added usability.

The Exposure Compensation Dial now reportedly has the range expanded from ±3EV to ±5EV to boost freedom in photographic expressions.

The Bluetooth Low Energy technology has said to have been incorporated for quick, easy and automatic transfer of still images and videos to paired smartphones and tablet devices, using the free smart-device app “FUJIFILM Camera Remote”. The camera is also compatible with FUJIFILM instax SHARE SP-3 printer.


The X-A5 reportedly offers a High-Speed HD Video function, allowing users to record HD video up to quad speed for slow motion clips. The Multi Focus Mode automatically synthesizes 4K quality images with changing the depth of field setting. The 4K Burst function offers to shoot 15 frames per second in 4K image quality. The X-A5 is also said to offer the class-leading number of photos per charge. Users can shoot as many as 450 photos per single battery charge.

Xiaomi launches Redmi Y2 in India

Xiaomi announced the Redmi Y2 in India, a new iteration of the Y series that is designed for the young at heart with its exceptional selfie experience. It also announced MIUI 10, the latest update to its operating software which, according to company claims, is built for a more immersive full screen experience.


Redmi Y2 reportedly sports an AI-powered 16MP front camera powered by pixel binning technique and Xiaomi’s own AI Beautify features. Redmi Y2 also comes with a 12MP + 5MP AI dual camera. It has a 5.99-inch 18:9 Full Screen Display and is powered by the Qualcomm® Snapdragon™ 625 platform.


The company claims that the 16MP front camera on Redmi Y2 is able to capture fine details in daylight and produces high-resolution images. In low-light conditions, the sensor reportedly uses pixel binning technique to combine information from four pixels and create one large 2.0µm pixel. This greatly improves the resulting picture quality, producing clearer and brighter photos in low light with less noise. Another addition to its low-light repertoire is the Selfie-light, which produces a 4500K colour temperature making it easier to take selfies in low-light conditions.


When Auto HDR is enabled, the 16MP front camera is said to automatically detect a back-light environment and apply the HDR effect. Selfie-light on Redmi Y2 reportedly mimics natural light, allowing catchlights in the eyes to be captured, which makes for great portrait photos. The camera also supports AI bokeh that effectively distinguishes the subject from the background, even correctly identifying elements such as hair accessories and popular hand gestures as being part of the subject.


Redmi Y2 sports a 12MP + 5MP AI dual camera on its back. The 12MP primary sensor has 1.25µm large pixels, which results in brighter images in low light conditions. The 5MP secondary sensor is dedicated to acquiring depth information, producing photos with great bokeh effects.

In Portrait Mode, both the front and back cameras support AI Beautify. AI Beautify 4.0 is designed keeping in mind specific needs of users in India, and can detect elements such as makeup, beards, nose rings, etc. and keep them intact (besides popular selfie facial expressions).


Redmi Y2 also comes with a 5.99-inch 18:9 full screen display that allows users a large-screen experience while being ergonomic at the same time. Its metallic-finish back is symmetrically curved and gently tapered toward edges, achieving a great handfeel.


According to the company, the Redmi Y2 features face unlock out of the box, in addition to having a fingerprint scanner. Keeping in mind specific needs of users, Redmi Y2 features a dedicated microSD card slot for storage expansion by up to 256GB. Users will also be able to control a lot of their home electronics with the included IR blaster using the Mi Remote app.

Redmi Y2 comes in three colors: Gold, Rose gold and Dark grey. The 3GB + 32GB version will retail for Rs 9,999, while the 4GB + 64GB version is priced at Rs 12,999. A simple TPU case will be shipped in the box with every Redmi Y2.

The company also revealed that the Redmi Y2 goes on sale 12PM 12th June at Mi.com, Amazon.in and Mi Home stores across the country. It will also be available across offline partners at a later date.


Key features of Redmi Y2:

  • 5.99-inch 18:9 display

    • 1440 × 720 resolution (HD+)

    • 450nit maximum brightness

  • 16MP front camera

    • Selfie-light (flash)

    • 79.8° wide-angle lens and 5-element lens

    • f/2.0 aperture

  • 12MP + 5MP rear camera

    • 1.25 micron pixel size

  • Qualcomm® Snapdragon™ 625

    • Octa-core, up to 2.0GHz

    • Qualcomm Adreno™ 506 GPU

  • 3GB RAM + 32GB ROM / 4GB + 64GB ROM

  • Dual SIM + dedicated microSD card slot expandable upto 256GB

  • Rear fingerprint sensor

  • IR blaster

  • Face unlock

  • Dimensions: 160.7 × 77.2 × 8.1mm

  • 3080mAh high-capacity battery

  • MIUI 9.5 based on Android 8.1



Fujifilm GFX 50S Review feat. Vikram Bawa


The Fujifilm GFX 50S was launched in India today for a whopping Rs. 5,12,000 Lacs. Check out our First and Exclusive Review of the camera featuring ace fashion photographer Vickram Bawa. In this video Vickram talks about his experience using the GFX first hand and how is it different from the other Medium Format cameras

HUAWEI Unveils the HUAWEI P20 and HUAWEI P20 Pro

HUAWEI recently unveiled the HUAWEI P20 and HUAWEI P20 Pro smartphones. The HUAWEI P20 Pro features the world’s first triple Leica camera and both devices include unprecedented AI advances, combining technology and art to bring to life a groundbreaking smartphone experience.


“We look for inspiration from artists to continuously evolve our approach to design and innovation,” said Richard Yu, Chief Executive Officer, HUAWEI Consumer Business Group. “The HUAWEI P20 Series builds on the legacy of our collabouration with Leica. With a breakthrough triple camera on the HUAWEI P20 Pro, an advanced dual camera on the HUAWEI P20, and powerful artificial intelligence on both, today’s most vibrant consumers can capture and share the brilliance of the world around them.”


Achieving DxOMark’s highest overall scores¹, the HUAWEI P20 Series includes advanced, intelligent camera systems that bring consumers features that ultimately enhance every part of the smartphone photography experience.


Some key features of the HUAWEI P20 Series include an advanced camera system to capture more light, more details and more beauty, featuring a Leica triple camera and 5x Hybrid Zoom on the HUAWEI P20 Pro, and a Leica dual camera on the HUAWEI P20. Photography features, including Master AI with AI-driven professional photography and HUAWEI AIS (AI Image Stabilisation),

A design with barely-there bezels and all-new gradient colours.

It features NPU on Kirin 970 and EMUI 8.1 based on Android™ 8.1 for a smooth user experience.

The HUAWEI P20series will be available Twilight and Pink Gold, Black and Midlight Blue


The 5.8-inch screen HUAWEI P20 and 6.1-inch screen HUAWEI P20 Pro feature ultra-thin bezels and impressive screen-to-body ratios for better viewing experiences with more on-screen information, whether reading or gaming. The HUAWEI P20 Pro features a Leica triple camera with the high pixel count comprised of a 40 MP RGB sensor, a 20 MP monochrome sensor and an 8 MP sensor with telephoto lens. It also features a colour temperature sensor for better colour reproduction. With f/1.8, f/1.6 and f/2.4 wide aperture, the HUAWEI P20 Pro also includes a brand new Leica 3X telephoto (VARIO-SUMMILUX-H 1:1.6 – 2.4/27-80ASPH) lens for long-range photography of up to 5x Hybrid Zoom. The HUAWEI P20 Pro’s highly sensitive image sensor captures low light photos with up to ISO 102400.


The HUAWEI P20 builds on its predecessor’s foundation with a Leica dual camera featuring a 12 MP lens with a pixel size as high as 1.55 μm, and a 20 MP monochrome lens, enhancing the HUAWEI P20’s ability to capture photos in low-light settings.


The HUAWEI P20 Series devices support six-axis stabilisation and 960 fps super slow motion. With Ultra Snapshot mode, the devices can capture an image in as little as 0.3 seconds by just double clicking the down volume button, even from an off screen. The HUAWEI P20 and HUAWEI P20 Pro feature a 24 MP selfie camera with AI beautification and 3D portrait lighting.

Additionally, the HUAWEI HiAI Ecosystem enhances a variety of app experiences.


In partnership with Google, the HUAWEI P20 Series supports Google ARCore delivering advanced AR capabilities.



The HUAWEI P20 Series available globally at a price of 649 for the HUAWEI P20 4 GB + 128 GB and 899 for the HUAWEI P20 Pro 6 GB + 128 GB respectively.

InFocus launches InFocus Vision 3 PRO

InFocus Smartphone, today announced the launch of their latest smartphone for its Indian consumers – InFocus Vision 3 PRO. User-friendly, functional and with a great display experience, the InFocus Vision 3 PRO is best suited and created for the millennials who aspire to experience the full screen viewing, huge memory, smarter photography and gadgets that keep their style quotient high among peers.

The InFocus Vision 3 PRO comes with the latest Face ID Unlock feature that allows the users to unlock the smartphone in 0.5 seconds by placing it in front of them. The camera detects the face and responds by unlocking the smartphone. The InFocus Vision 3 PRO comes loaded with 4GB RAM and 64GB internal memory that can be extended up to 128 GB.

Commenting on the launch, Dr. Luo Zhongsheng, Global CEO for Sharp & InFocus Mobile said “Today, the Indian consumer is street-smart and always on top of the latest trends and technology. While choosing their new smartphone, the consumers look for best-in-class features at a budget price. To cater to this requirement, InFocus has launched the InFocus Vision 3 PRO. Our devices are designed with high-end features and great functionality to cater to the consumers’ budget needs. The Indian consumer can now get the best of both worlds – budget pricing and great features and technology.”

He also added, “The Indian market has become extremely important for us in the recent times owing to immense penetration for smartphone adoption and several favorable policies being brought in. The smartphone market has great potential in India with an annual growth rate of 14% registered in 2017. To tap into this opportune moment, InFocus continues to leverage their strengths by way of this new product – InFocus Vision 3 PRO.”
The InFocus Vision 3 PRO will be available at INR 10,999 from 19th April, 12 Noon exclusively on Amazon.in.

Key Features: InFocus Vision 3PRO
Processor: 
MediaTek MT6750 T Octa 1.5GHz + 1.0GHz
Operating System: 
Android 7.0
Memory: 
4GB+64GB expandable upto128GB
Camera
Main Camera: 13 MP, PDAF, F2.0 + 8MP, 120 degrees wide angle
Front Camera: 13MP, FF, F2.2
Display
5.7 inch (18:9), HD + (1440×720) High-resolution IPS wide-angle, ON-CELL High transparent display screen
2.5D curved tempered glass
Network
4G VoLTE
Battery
4000mAh 
Sensors
Face Unlock, Fingerprint sensor Ambient light sensor, Proximity sensor, Acceleration sensor
Price
INR 10,999

Sunil Nayyar appointed as the new Managing Director for Sony India

Sony India recently announced the appointment of Mr. Sunil Nayyar as its new Managing Director with effect from April 1, 2018. The change of guard marks a historic milestone, with Sunil being the first Indian to be appointed as Managing Director for Sony India. According to the company, in this new role, Sunil will be responsible for spearheading the overall growth and profitability of the company within the region, by driving an integrated business and marketing strategy and directing excellence in market performance across all categories.

Speaking on his appointment, Sunil Nayyar said, “Being one of the most recognized consumer electronics brand, it is an exciting time to lead the company’s direction in India. In this time of transition, I look forward for an insight from our stakeholders and help guide in further strengthening Sony’s presence in India. I am confident, that we will continue to harness our energies to expand our footprint and offer the best in class technology to our consumers.”

Kenichiro Hibi, former Managing Director of Sony India, held the position for six years from 2012 till 2018, has now been appointed as President for Sony Brazil effective April 1, 2018

Leica Cameras now on Amazon India

After launching their first India store in Delhi in October last year, Leica has now entered into an exclusive partnership with Amazon India. And forayed into the online market space in India. With a vision to change the dynamics of photography in the country, the high-end German camera brand will offer its range exclusively on Amazon.in. This partnership is set to help customers across the country get access to Leica’s cameras through Amazon.in.

Leica Camera will start with three camera models on Amazon.in – D-lux, V-lux and Sofort ranging from INR 25,000 to INR 90,000. Customers can also find Leica binoculars and camera accessories on Amazon.in.

Speaking about the collaboration, Sunil Kaul, Managing Director – Asia Pacific, Leica Camera said, “The photography industry is booming in India and we are committed to creating and building a community around the brand by connecting with our target customers. This partnership with Amazon India is a great opportunity for us to create a strong online presence and engage with our customers effectively across the country.” Leica had launched its first store in India in October last year, and Kaul said that the response so far had been great. When asked about the plans to set-up more stores across the country, Kaul said that it was in the works.

Commenting on the launch, Nadeem Karbhari, Category Leader – Consumer Electronics, Amazon India said, “Leica Camera is iconic in the world of photography with enthusiasts cherishing their hand-crafted masterpieces. We are delighted to be the partner of choice for Leica Camera in India and are excited to offer their products exclusively on Amazon.in.”

Customers looking to buy Leica Camera can take advantage of no-cost EMI offers by all leading banks on Amazon.in. These products are also Prime eligible with next day delivery in most cities.

Vivo launches V9 with dual rear camera and seamless design

Vivo today launched Vivo V9,its first flagship smartphone with dual rear camera in India. The smartphone sports dual rear camera of 16MP + 5MP, and a 19:9 FullView™ display 2.0 and the industry’s highest screen-to-body ratio of 90%. Designed for the millennials seeking the best smartphone experience, Vivo V9 is a perfect combination of classic design and innovative features.

Commenting on the launch,Kent Cheng, CEO, Vivo India said, “With the class-leading design and camera capabilities of Vivo V9, we have once again delivered a product that is high on innovation and quality.We are confident that our latest flagship will set new benchmarks in the smartphone industry and further solidify our leadership position in the market.”


The Vivo V9 with its 19:9 FullView™ Display2.0 and an impressive 90% screen-to-body ratio represents a sleek and futuristic style. The bezels on the smartphone are kept at a bare minimum of just 1.75mm that makes V9 compact in design as a traditional 5.5-inch phone but offers an incredible 6.3-inch display. 

The Vivo V9 includes dual rear cameras (16MP + 5MP). The rear camera setup offers users brighter and sharper images including a Bokeh mode as claimed by Vivo. The rear camera also offers a host of other features such as Ultra HD, Slo-mo, Live Photos, Retina Flash, AR Sticker.The F2.0 aperture along with LED flash allows for more light to deliver high quality images even in low-light conditions.

The V9 also features a 24MP selfie camera, which uses AI Face Beauty to deliver astonishingly clear, beautiful selfies. The front camera also comes withGender detection, AR Stickers,Face beauty video call, Camera Filter, HDR and Portrait lighting effect providing enough options for users to experiment with selfies. 

The Vivo V9’s AI Smart Engine ensures the best mobile performance by learning users’habits and preferences. Reportedly, the AI Smart Engine prioritizes processing and storage resources to provide a fluid and optimized experience. In addition to ensuring smooth operation and save power, the AI Smart Engine can accurately predict user’s next task and launch favorite apps 20% faster. The V9’s AI Attention Sensing also keeps disruption to a minimum by automatically reducing the volume of message alerts, incoming calls and alarms.

The Vivo V9 also comes with a new ‘Game Mode’which allows users to block all interruptions such as messages, calls and alerts, thereby providing an uninterrupted gaming experience. Alternatively, one can change the settings to display phone calls from designated contacts only and choose to respond by swiping up on the screen. The V9 is powered by a Qualcomm Snapdragon 626 octa-core processor,which combined with a 3260mAh battery, provides a powerful multi-tasking and gaming experience for a longer duration.

Priced at INR 22,990, the smartphone will be available in Champagne Gold and Pearl Black colour across all offline stores from 2nd April, 2018 and can be pre-booked in all retail stores, on Vivo E-store, Flipkart, Amazon and Paytm Mall.

 

Fujifilm won the prestigious “iF Design Award” with 10 products in recognition of their design and performance

Fujifilm was recently awarded the “iF Design Award 2018”, sponsored by the international design promotion organization iF International Forum Design (Hanover, Germany), for 10 of its products including the 3D image analysis system “SYNAPSE VINCENT” 3D image analysis system, the hybrid instant camera “instax SQUARE SQ10”, ultrasonic processor, and broadcast lenses. The award is organized by the iF International Forum Design in Hanover, Germany, an international organization for design promotion.

The iF Design Award is an international design award launched in 1953, and is reportedly considered to be one of the top three global design awards, alongside Germany’s “Red Dot Design Award” and the United States’ “IDEA”. This year, there were 6,401 entries from 54 countries and regions judged by 63 experts.


According to the press release, the company received awards for a wide variety of products from business products, including a 3D image analysis system for medical use, to consumer products such as the instax series, and was highly-rated not only for external design but also from the perspective that each of the awarded products offer high-performance, ease-of-use, and user interfaces that make them comfortable to operate.


The Instax square SQ10, which was one of the winners is a retro looking camera that Fujifilm launched recently and it shoots 1:1 photographs and is a hybrid which has a memory slot to store digital images (1920 x 1920 pixels) as well as prints 1:1 instant photographs.