Tag Archives: AI autofocus

Sony Launches A7 V in India

Sony India has introduced the A 7V, the fifth-generation model in the Alpha 7 full-frame mirrorless series. It features a newly developed partially stacked 33.0MP Exmor RS CMOS sensor and the latest BIONZ XR2 image processing engine with an integrated AI unit. The camera delivers enhanced autofocus performance, including faster and more accurate Real-time Recognition AF and Real-time Tracking. With 759 phase-detection points covering up to 94% of the frame and low-light operation down to EV -4.0, the A7 V offers reliable subject detection in challenging conditions. High-resolution RAW processing is now supported through Imaging Edge Desktop.

The A7 V achieves blackout-free continuous shooting up to 30 fps with 60 AF/AE calculations per second and includes a Pre-Capture function that records up to one second before the shutter is pressed. It offers up to 16 stops of dynamic range and improved Auto White Balance using AI-driven scene and light source analysis.

For video creators, the camera supports 7K oversampled 4K 60p recording in full-frame mode and 4K 120p in APS-C/Super 35mm mode, with full pixel readout and no pixel binning. Dynamic Active Mode stabilization and AI-based Auto Framing further enhance handheld and content-focused shooting. Updated noise reduction and improved internal microphones support cleaner audio.

Sony also launched the FE 28-70mm F3.5-5.6 OSS II, a compact lens optimized for high-speed continuous shooting and coordinated stabilization.

Both products support Sony’s sustainability goals, with manufacturing powered by renewable energy and eco-friendly packaging. The A7 V body will be available from 10 December 2025, with the M-kit following in February 2026.

FUJIFILM India Unveils X-M5 Mirrorless Camera at ₹77,999

FUJIFILM India has launched the highly anticipated FUJIFILM X-M5, the latest addition to its renowned X Series of mirrorless digital cameras. Known for its compact design, cutting-edge technology, and exceptional image quality, the X-M5 sets a new standard for photography and videography enthusiasts.

Weighing just 355g, the X-M5 is the lightest camera in the X Series and features a 26.1-megapixel back-illuminated X-Trans™ 4 CMOS sensor and the advanced X-Processor 5 engine, delivering professional-grade performance in a lightweight body. Its innovative subject-detection autofocus, powered by AI, can track animals, vehicles, and more, ensuring precision in diverse shooting scenarios.

The X-M5 boasts impressive video capabilities, including 6.2K/30P 4:2:2 10-bit recording, 4K/60P, and 1080/240P, complemented by a powerful digital image stabilizer for smooth footage even during handheld shooting. The camera also introduces a Vlog Mode with intuitive touchscreen controls and a 9:16 vertical shooting feature tailored for social media content.

With a high-quality design, compact size, and versatile features, the FUJIFILM X-M5 is perfect for professionals and enthusiasts, empowering them to explore new creative horizons. Available soon across India, the X-M5 is poised to redefine visual storytelling.