Vivo India has recently announced the second edition of the vivo Imagine Smartphone Photography Awards in celebration of World Photography Day. This initiative is aimed at encouraging photographers to explore their creativity and showcase their unique perspectives using smartphone cameras. Esteemed filmmaker Zoya Akhtar will lead the jury, which also includes renowned photographers Vineet Vohra, Rakesh Pulapa, and Aamir Wani.
The awards feature six distinct categories: Nature & Wildlife, Architecture, Portraits, Night & Light, Motion, and Street Photography. Photographers can submit their entries on the official website from August 19 to September 8. Out of all submissions, 30 finalists will be selected by the jury. These finalists will then participate in a final challenge, with their submissions further evaluated.
Winners will be celebrated at a grand finale event in Mumbai. The grand prize includes a cash reward of INR 5 lakhs, while the winners of each category will receive a vivo X100 Pro smartphone. Finalists will also have the opportunity to attend exclusive photography masterclasses led by the jury members to refine their skills.
Geetaj Channana, Head of Corporate Strategy at vivo India, highlighted the theme “Joy of Imagination,” emphasizing the brand’s commitment to merging technology with artistic expression. Zoya Akhtar expressed her excitement about discovering new talent through this initiative, which celebrates the power of visual storytelling.