Sony India recently announced the appointment of Mr. Sunil Nayyar as its new Managing Director with effect from April 1, 2018. The change of guard marks a historic milestone, with Sunil being the first Indian to be appointed as Managing Director for Sony India. According to the company, in this new role, Sunil will be responsible for spearheading the overall growth and profitability of the company within the region, by driving an integrated business and marketing strategy and directing excellence in market performance across all categories.
Speaking on his appointment, Sunil Nayyar said, “Being one of the most recognized consumer electronics brand, it is an exciting time to lead the company’s direction in India. In this time of transition, I look forward for an insight from our stakeholders and help guide in further strengthening Sony’s presence in India. I am confident, that we will continue to harness our energies to expand our footprint and offer the best in class technology to our consumers.”
Kenichiro Hibi, former Managing Director of Sony India, held the position for six years from 2012 till 2018, has now been appointed as President for Sony Brazil effective April 1, 2018.