Author Archives: Administrator

EPSON takes the lead in InkJet Printer Market



Epson recently announced that it has secured the No.1 position in the Inkjet printer market (by Volume and Value) , as per IDC’s latest Hard Copy Peripherals (HCP) Quarterly market report for 2017 Q1. According to the press release the report highlights the increasing shift towards InkTank printers due to low cost of ownership and reiterates the growing demand for InkTank printers over laser printers.


Epson reportedly overtook HP as the market leader in terms of Unit share for the first time ever after posting a 26.5 percent growth Year on Year (YoY) in the Inkjet category. According to reports Epson captured 42.9% of the Inkjet market by Volume, while HP’s market share declined to 39.4 %. As per the report Epson’s Value market share has increased to 51.8% while HP has declined to 34.8%. Epson has led the Inkjet market by Value share for a few years now. According to IDC, demand from SMEs in smaller cities and home consumers were the driving force behind the growth of InkTank Printers shipments in 2017 Q1. The report also highlights that this is, for the first time in six quarters that the Printer market has registered growth with shipments reaching 799,164 in Q1 2017.



InkTank printers were first introduced by Epson in 2011. According to the company, the extremely low cost per print of 7 Paisa for Black and 18 Paisa for Colour struck a chord with consumers and Epson has seen its sale in India go up exponentially over the years. The cumulative global sales of Epson’s high-capacity InkTank inkjet printers have reportedly reached 20 million units. In India alone, according to Epson, they have sold in excess of 1.7 Million InkTank printers since its launch.


“We are extremely delighted to have achieved the No. 1 spot in the Inkjet printer market by volume. A continuous focus on creating customer value has helped Epson gain huge market acceptance within a short period, culminating in market leadership in the Inkjet printer category. Epson were the pioneers and the first to launch InkTank printers in India. Since then Epson’s InkTank Printers have been embraced by cost and quality conscious consumers across segments, be it home usage for children’s project reports, commercial usage in print and copy shops or office usage for black and colour printing. We have a built a huge amount of trust and faith in this product and the very fact that we have sold over 1.7 Million InkTank printers in India is a testimony to that fact”, said Mr. Samba Moorthy, Vice President-Sales & Marketing, Epson India.

Apple iPhone 7 Plus vs EOS 5D Mark IV – Camera comparison


After repeated questions from our Readers about Cameraphones vs DSRLs, we decided to compare a high-end smartphone with a high-end DSLR. Check out how the results came out pitting the Apple iPhone 7 Plus vs Canon EOS 5D Mark IV against each other. 

Directed and Produced By: Bhavya Desai
Camera Work: Souradeep Roy and Mrinmoy Choudhury
Editing and Sound: Souradeep Roy and Abhishek Desai

Shooting dramatic sky

Skies are one of the most photographed subjects and make for some really interesting photographs. Shooting skies can seem like an easy job but there are ways to get brilliant and dramatic photographs of skies as well. We will talk in-depth about the different aspects of using the sky as a centre of attraction in your photographs. Sky makes for amazing photographs and makes normal day-to-day pictures pop out. But there are challenges associated with shooting dramatic images including the sky in the frame. Challenges like controlling exposure, being in the right place at the right time etc. Let’s discuss each point in details to have a better understanding of the topic.

Golden hour 

Antony Griffiths

It is important to know what a golden hour is, if you wish to become a landscape photographer. Golden hour is the time of the day when the light is perfect for photography. It is usually considered to be the period shortly after sunrise and shortly before sunset. The light at that time is soft and usually has a reddish tone to it which pops the features in a photograph. This light makes for the best cloudscapes. As a photographer, one has to set himself or herself up for the shot sometime before the actual golden hour. During this time the light changes drastically and unpredictably. It is always advisable to be ready to take a shot of the perfect moment. 

Include clouds 

Alan Chadwick

An empty sky, while beautiful, might not make for the greatest photographs. If the sky is perfectly blue it might compliment a photograph of a monument or cityscape but will not draw as much attention. Including clouds in your otherwise normal shot will make it look much more interesting. Beautiful cloudscapes have become the backbone of landscape photography these days. Clouds provide shapes and textures to photos. It also adds a sense of vastness to the photograph.

Use a wide angle lens 

Using a wide lens sounds to be pretty straight forward. But it is important to know when and where to use a wide lens. A wide lens adds a sense of depth to the photographs. Cloudscapes look amazing when shot with wide lenses. During the golden hours it also allows one to show more lights and colours as it captures a greater angle of view. Using a wide lens when shooting monuments etc with cloudscapes is not advisable as a monument might look distorted in extreme wide angles. If you are not sure of what lens would be appropriate try both and see which one feels right. More often than not, the wide lens will look more visually interesting. 

Be patient 

Patience is a key attribute to photographing cloudscapes. While some might think that photography is all about the camera and how the user uses it, for this particular genre patience is the key to having the most dramatic photos. Since clouds are unpredictable and nature changes every second it is highly likely that a photographer might have to wait a long time for the perfect shot. If you do not want to wait for too long then try visiting the places during the golden hour. It is almost always the best time to get cloudscapes. Choosing your shooting spot beforehand is a must since you can plan your shoot accordingly. It is important to remember that sometimes even the utmost patience will not yield expected results but that should not get a photographer disheartened. The hunger for good photographs should drive one’s passion. 

Include other elements 

Clouds make for amazing photographs but shooting just clouds is not enough. Silhouettes of people, monuments, bridges or even a mountain range or any other object looks good with cloudscapes. Clouds alone do not make good pictures since there is no single point of attraction. Shooting just clouds is like shooting patterns. You need to break a pattern to provide for the eye of a viewer to wander and fix itself on a single object in the frame. Including other elements makes photographs more interesting and breaks the monotony. 

Control exposure 

One of the most difficult things to do while shooting dramatic cloudscapes is controlling the exposure. There are a few workarounds to the challenges. Using ND filters, Polarizing filters are a good way to bring down the exposure of the sky if you do not want your foreground to be silhouetted. If the subject (foreground) is close to the camera using a flash can create beautiful photographs as well. But make sure that the flash is not too harsh as the foreground will be completely spoilt otherwise. Make sure that while shooting cloudscapes, you do not aim your camera directly at the sun. Sometimes underexposing a little might dramatise the sky.

Photographing Festivals in India

Festivals, rituals, community celebrations and cultural events are among the most exciting events for shutterbugs to capture. They are a great way to learn about the local culture, customs and people and portray a foreign culture and country with lively photographs. Photographers are naturally drawn to colourful and vibrant subject matter, and most festivals are just like that, colourful in every sense of the word. There are colourful floats, costumes, crafts, food, and merchandise, and you will also find many colourful characters among the participants in the festival. But because festivals consist of moving performers or participants and large crowds of spectators, they are also among the most difficult subject matter to photograph seamlessly. In most cases you only have a fraction of a second to choose an interesting subject, focus your camera, choose your settings and press the shutter. To make the most of your festival experience as a photographer, you need to be ready to make quick decisions about when and what to photograph. A little preparation ahead of time will go a long way and help you make amazing pictures. 

Matt Zimmerman

In a country like India where people of vast religious and cultural differences exist documenting the ongoing festivals which come to knock doors almost one every month is a fun challenge most photographers would take up. We shall discuss some of the basic preparations that will help you to photograph a festival better than you would have without any sort of preparation. 

Choosing the Right Festival

Catherine Marciniak

If you are travelling there are chances that you will accidentally come across local festivals, but it is a good idea to plan ahead and do some research to find out which are the ones going on at the time of your trip. Ask yourself what type of festival or cultural event interests you the most. Do you like large events with thousands of participants and millions of spectators, or small local festivals which have a more relaxed atmosphere and offer a more intimate view of local life and culture? Do you enjoy religious festivals or celebrations of local cultural traditions? Some take place only on one day, while others last days or even weeks. For example Ganesh Chaturthi in Mumbai is celebrated for ten days at a stretch and the 11th day the idol immersion takes places where lakhs of people come to bid adieu to the lord. So it mainly depends on your taste in festivals and how you want to portray them. 

Learn About the Festivals 

Abhishek Shirali

If you want to take pictures that effectively portray a festival, you should find out beforehand what the festival celebrates and concentrates on and what it means. Is it a festival dedicated to a specific patron or saint, or is it a festival celebrating local culture and traditions? Then you should make sure to take pictures of most important parts of the of the procession, so that they feature the patron or the saint. If you are attending a cultural festival that shows different aspects of local culture such as handicrafts, music, art, and dance, then make sure that your pictures reflect the diversity of cultural activities. If you are attending a parade or procession, it can be a great advantage to find out the route of a parade or the programme of an event in advance. This allows you to plan ahead and choose a good vantage point from which to take pictures.

Finding an Observation 

Avinash Singh

Point One of the major challenges of taking pictures of festivals is to position yourself in such a way that you have enough space around you to move and select your subject matter while being close to the action. To take good pictures of crowded events, it is important to step back to get a better view of the event. Try to find a doorway or stand against a wall to make sure that your back is covered, but also try to find a good vantage point (such as a low wall, bench, or an overbridge), where you can be slightly above the crowd and have a better view of the ongoing activities. This allows you to stay in one position and take pictures as the parade or processions moves past you. 

Sometimes the layout of the street or the place would not allow you for a vantage point from which to observe and photograph the activities. In this case you must go where the action is and immerse yourself in the crowd. Remember that you would not be alone and you will be competing with other photographers for the best position. Have your camera ready to shoot and be prepared to take pictures quickly, since people are moving and won’t hold their positions for long. Digital-SLR cameras have a continuous shooting mode, which allows you take several shots per second. This is a great feature to photograph moving objects. You can also take Full HD videos on your DSLR and later take screen grabs from the video. However, the quality of a single movie frame is never as good as a still shot.

Choose a Variety of Subject Matters 

Thejas Panarkandy

To document a festival and create a visual story out of the pictures, it is important to focus on detail and individual participants in the celebration. This is the main challenge of taking photos of festivals i.e. to tell the story of the people who participate in it and not just show pictures of crowds. Pictures of masses do not really tell a story and rarely make great photos. But if you decide to show a large crowd, make sure there is a central point of interest, such as a float or group of participants that stands out visually. Otherwise your pictures will just show a confusing mass of people without any focus or point of interest. Instead of general wideangle shots, try to take pictures that are characteristic of the festival and at the same time show interesting people. There may be floats that are carried or driven, dancers, musicians, and a variety of vendors in addition to the audience. Try taking a few pictures of all these different people to create a lively and authentic portrayal of the festival.

Lighting Conditions 

Lumix UK

Unfortunately you cannot choose the time of day a festival takes place. If you take pictures mid-day you may end up with washed out colours and overexposed highlights. In the late afternoon the light is warm and your pictures will have an orange tint. Is the sun low in the horizon? Then the surrounding buildings will soon cast a long shadow on the festival activities, which will affect your photographs. So before you indulge in the revelry during a parade or festival, do a quick check of the weather and lighting conditions to make sure your photographs turn out as desired. If you take a picture of festival activities against a bright background, consider using your flash to brighten up the foreground. A powerful external flash will also help you light up dark scenes. Keep in mind that the built-in flash on most cameras is only intended to brighten objects that are reasonably close. If you want to take pictures at a greater distance, you should get an external flash. Also keep in mind that when using a flash, the shutter speed on most cameras is automatically set to 1/60 of a second, which is too slow to capture moving objects or people. Don’t forget to keep in mind that your camera’s auto-focus may not work well after it is dark, since it depends on contrast to measure distance. So consider external lighting such as flash and faster lenses with apertures of f/2.8 or higher.
 
Camera Equipment 
Since most festivals and cultural events take place in public spaces right in front of your eyes, you do not really need a long range telephoto lens. In fact, since there is a lot of movement during a festival, it is better to use a wide-angle zoom lens, which is usually faster and allows you to shoot with a higher shutter speed. The built-in zoom lenses in pocket and compact cameras should be sufficient to take great shots during a festival. The automatic exposure function on most cameras will choose an average setting of aperture and shutter speed, but since you will be photographing moving people, you should choose a manual setting with a higher shutter speed. This assures that your pictures of moving people are not blurry. Some cameras have automatic exposure presets, such as “portrait, “landscape,” or “sports,” which makes it easy to choose a setting that is suitable for the event. 
All digital SLRs and many compact digital cameras give you the option of saving photos in RAW format. This is an unprocessed image format that gives you greater freedom to adjust the image on your computer later. For example, when shooting in RAW format you could significantly brighten a dark image by changing its exposure value later. Although this method is not a substitute for ideal lighting conditions, it gives you greater control over the image, and you might be able to turn dark or overexposed photos into attractive pictures. The only drawback is that the RAW files are much larger than JPEG files (the most common format used by digital cameras). To avoid running out of memory, you should bring several memory cards and use cards with the highest memory capacity your camera can read. 

Safety Concerns 

sandeepachetan

Large festivals with large crowds also attract pickpockets and thieves who would not let any opportunity miss out of their hands. Pay careful attention to your surroundings while taking pictures. Since there is constant action during a festival, there is no time to put the camera in your bag between taking pictures, and you will most likely carry it around your neck during the course of the event. Keep a satchel or a waist pouch for easy access of your stuff like filters, memory cards and mobile phones, a wiping cloth and other important accessories. Keep your valuables like wallet and cash inside your bag and zip the bag properly. A handy waist pouch is the best option. Keep a bottle of drinking water and edibles like chocolate bars and biscuits along with you as dehydration and an empty stomach will assumingly give you more trouble than the crowd you are probably thinking of going inside. Wear comfortable rugged clothes which can take a few stretches without ripping apart. Cover your head with a scarf or a cap in case of sunny and hot situations. Keep your phone charged so you can contact for help whenever you feel something is out of your hand. Keep a cool attitude and do not indulge in any major conversations with anyone which would kill your valuable time. Last but not the least enjoy and immerse yourself in the beauty of the festival and every picture you make will be beautiful.

Tamron wins TIPA Award for four consecutive years

Tamron Co., Ltd, recently announced that it’s SP 150-600mm F/5-6.3 Di VC USD G2 (Model A022) has been awarded with the “TIPA Awards 2017- BEST DSLR TELEPHOTO ZOOM LENS” hosted by the TIPA (Technical Image Press Association).


According to an e
xcerpt from the Award Citation of the TIPA Jury,the long-range zoom is built for full-frame DSLRs but can also be used on APS-C DSLRs to deliver an incredible 225-900mm focal length range (approximate, depending on camera). Tamron’s improved VC (vibration compensation) reportedly offers a 4.5 stop advantage with three modes for a variety of shooting scenarios. The lens incorporates three low dispersion elements to aid in the elimination of chromatic aberrations and is constructed with 21 elements in 13 groups, with a minimum focusing distance of 86.6 inches (220cm). Other features include eBAND and BBAR coating to help reduce ghosting and flare, a fast ultrasonic silent drive ring-type motor, and leak-proof seals on the metal barrel.

The TIPA Awards are world-renowned as one of the most influential photo and imaging product awards in the industry. The Technical Image Press Association (TIPA) has a worldwide membership of photo and imaging magazines from 15 countries across five continents. Once a year the editors of TIPA’s member magazines meet to vote for the best photo and imaging products in each category.


Tamron Co., Ltd, also announced on March 31, 2017 that its SP 70-200mm F/2.8 Di VC USD G2 (Model A025) had won the grand gold award in the Interchangeable Lens / DSLR category at the Digital Camera Grand-Prix 2017 Summer. Gold awards were also awarded to Tamron’s SP 150-600mm F/5-6.3 Di VC USD G2 (Model A022) and the 10-24mm F/3.5-4.5 DiⅡ VC HLD (Model B023) lenses.


The Digital Camera Grand-Prix is a consumer-oriented awards ceremony for all manner of digital imaging-related solutions. Winners are selected by a panel of photographers, critics and distribution-related professionals with a view to choosing optimal products with which users can also enjoy photographs and photography, and not merely the taking of photographs. Full details of results and award-winning products are distributed at retail outlets, etc., in the form of a free magazine entitled Digital Camera Grand-Prix Award-winning Product Shopping Guide.

Exclusive preview of Panasonic GH5 in Mumbai

On 28thMarch 2017, Panasonic launched its most hyped camera of all times, the Lumix GH5. The new camera was launched in Delhi, but Panasonic gave people an exclusive preview of the GH5 before the official launch, at a workshop in Mumbai. The workshop was conducted by Nick Driftwood, an actor, photographer, filmmaker and an experienced director. Nick has been testing the GH5 and he shared his experiences of working with the GH5. Nick shared a lot of images and videos shot by him explaining various features of the GH5 and how it could be used to replace a photographers still and filmmaker’s video camera. The GH5 gets the hype from its most amazing feature which is the 6K screen-grab that can be extracted from 4K videos. Nick emphasised the fact that the latest demand in quality video production is putting more and more video makers in a dilemma. The dilemma of buying a camera that could do all. This is where the GH5 claims to focus on. A camera that can be good enough for production quality videos and great stills. The GH5 shoots 4K videos as well and slow motion full HD.


The Panasonic GH5 had received a lot of attention even when the camera was first announced last year, as rumors spread like a wild fire and every enthusiast looked forward to get their hands on the camera. The workshop also had arranged a hands on with several Lumix lenses compatible GH5 lineup. Summing up, the Panasonic GH5 is a micro four-thirds interchangeable lens camera with a 20.3 megapixel sensor, 4K video shooting and 6K photo. The GH5 also shoots slow motion full HD videos. It also features dual SD card slots. Along with the GH5, Panasonic has also showcased an XLR hot-shoe adapter for external microphones and a battery grip which will increase the shooting duration. The GH5 also shoots without a break which means you can keep shooting until you run out of memory.


Specifications

  • 20MP – Four Thirds CMOS Sensor

  • ISO 100 – 25600

  • 5-axis Sensor-shift Image Stabilization

  • 3.2″ Fully Articulated Screen

  • 3680k dot Electronic viewfinder

  • 12.0 fps continuous shooting

  • 4K – 3840 x 2160 video resolution

  • Yes High-Speed Video

  • Built-in Wireless

  • 725g. 139 x 98 x 87 mm

  • Weather Sealed Body


MoU signed between FTII and Canon to promote short courses in Film & Television

Minister of State for Information & Broadcasting, Col. Rajyavardhan Rathore has reportedly said that Technology has played a critical role in defining the contours of professional photography and art of film making. The exposure of budding young talent to the nuances of technology has a positive impact on their learning curve. This initiative would ensure the perfect blend of technology and young talent through the platform of FTII. The Minister stated this on the occasion of signing of an MoU between Film and Television Institute of India, Pune and Canon India Private Limited. Mr. Kazutada Kobayashi, President & CEO, Canon India was also present on the occasion. 

According to media reports the MoU between Film and Television Institute of India, Pune and Canon India Private Limited would promote film education through short-term courses across several towns and cities in the country. Under FTII’s unique initiative SKIFT (Skilling India in Film and Television) several short courses, mostly of skill-oriented nature have been proposed to be held in collaboration with State Governments, Universities and Educational institutions. 

FTII Pune, one of Asia’s leading and India’s foremost institute in film and television education has been preparing to break new grounds by pushing to democratise cinematic education by offering quality and affordable training to general public and practitioners alike at locations where there is a demand for such courses. According to reports, FTII is also in the process of aligning some of the short courses with Pradhan Mantri Kaushal Vikas Yojana (PMKVY) under National Skill Development Council. While speaking on the occasion Mr. Kazutada Kobayashi said that Film & Television Institute of India (FTII) was one of the most reputed institution across the world and Canon was proud to announce the partnership for SKIFT which has been designed to spread the art of cinematography and film making, across the length and breadth of the country. As a technology partner for this initiative, Canon India was delighted to add value to the program endeavored to scale skill development in film and television to greater heights. 

Canon, as ‘Technology Partner’ of SKIFT would be providing high-end cameras and accessories free of cost for the courses. This support would be a major contributing factor in keeping the course fees affordable while offering an opportunity to course participants to use cutting-edge equipment. According to the reports, the courses are proposed to be held in non-metros such as Guwahati, Jaipur, Vishakhapatnam, Raipur, Chandigarh, Raipur, Bhopal, Leh and Andaman & Nicobar Islands to begin with. Initially SKIFT would conduct courses such as Digital Cinematography, Documentary Film Making, Screenplay Writing, Acting, Film Criticism & Journalism and Film Appreciation.

Sony introduces new Super 35mm / APS-C Professional lens

Sony India has recently introduced a new Super 35mm / APS-C format power zoom lens. Promising the uncompromising image quality, the power zoom lens starts at 18mm wide angle and extends to 110mm at the telephoto end (27mm – 165mm equivalent in 35mm format), with 6.1x high zoom ratio even with inner focus; while maintaining a constant F4 aperture throughout for depth of field effects and stable exposure control across the entire standard zoom range.

It consists of 18 elements in 15 groups, including 6 aspherical elements and 3 Extra-low Dispersion (ED) glass elements. It is also said to feature a highly intricate 7 blade circular aperture design that delivers extremely high resolution image quality, particularly suited to professional 4K movie shooting.


According to Sony, the SELP18110G is the second lens to benefit from Sony’s Smooth Motion Optics (SMO) design and construction. It has been reportedly developed to eliminate unwanted image shifts while operating the lens during movie shooting. Sony also stated that the SMO addresses three particular aspects on lens operation that can have a significant impact on movie quality: Focus Breathing, where shifts in angle of view during focusing are minimized by an internal focus mechanism; Focus Shift, where small shifts in focus that can occur while zooming are eliminated by precise focus tracking adjustment; and Axial Shift, where axial image shifts while zooming, are minimized by a constant length design.


The reportedly high level of operatability and quiet operation of the new lens make it a compelling proposition for its integration into professional movie production environments. Its three separate rings are said to offer control over focus, zoom, and aperture, with optimal torque for a satisfying responsive, professional feel. Both servo and responsive manual mechanical zoom are fully supported and the zoom ring direction is switchable to match individual user preferences. Sony has also informed that the lens length will remain constant during any changes making it easy to use with matte boxes and other lens accessories. A first for α lenses, the SELP18110G has a 0.8mm pitch focus gear built right onto the lens, providing direct compatibility with standard focusing accessories.


The SELP18110G is said to offer extra versatility thanks to Optical SteadyShot technology that will provide in-lens image stabilization during handheld shooting. Making the lens ideal for outdoor use, it is reportedly complemented by a dust and moisture-resistant design.


Sony has revealed that the SELP18110G Super 35mm / APS-C power zoom lens for professional movie-makers and photographers will be available in select Alpha Flagship stores and select Sony Center across IndiaThe price of the SELP18110G ₹ 2,69,990 and the lens will be available from 10thMarch 2017 onward.


Developing Your Creative Style


When we look at photographs on the internet or in magazines and newspapers sometimes some photos instantly grab our attention. ‘Something different’ we say. In a world where millions of photographs, maybe more, are taken every year and it is becoming increasingly difficult to stand out in terms of subject matter, editing styles, finding inspiration and so on. So, how do we stand out? The answer is in finding your own creative style.



Master the basics

One needs to learn how to walk before they can run. The basics are the foundation to photography. Before getting all philosophical and artsy about creative styles and everything else, a photographer needs to learn the basics like framing, composition, using a DSLR, depth of field, ISO, shutter speed, aperture etc. How does that help, one might ask. The simplest explanation is comparing a human being from the early 1980s and a human being from 2017 trying to do the same task on a smartphone. The person from the present will be able to do it much faster and efficiently- in fact the person can have more time to do the job at hand and also some other things in the stipulated time given. This means that if a photographer knows the basics of photography he or she can concentrate on the creativity, take more number of shots from different angles etc without having to guess the shutter speed, aperture and all. The basics should be on the edge of your fingertips, so that for all kinds of lights – be it natural, ambient or artificial set-ups, you can instantly guess the correct camera settings and start shooting right away. Photography being a mix of science and arts needs special attention and care, and mastering your basics will help you do just that!



Get involved

Now that you have learned the basics well and can shoot without having to keep on calculating and guessing the exposure in the back of your mind try to go on the field and start shooting. Try out every genre and see which one attracts you. If you feel the need for different equipments for different genres then ask your friends for a lens that suits your needs. Don’t invest a lot of money to shoot one genre before trying out everything as you might lose interest in the genre after a little while. Once you have extensively shot for all genres, and known the genres in and out you, can make a decision then. When you start feeling good about a genre, start getting involved in it. Learn about it, work on it. For example, if you feel you feel good shooting wedding photos then start shooting for weddings professionally. Intern from a well-known and experienced photographer in the field. It is the best and also the fastest way to learn from the best.



Analyse your image

Just as shooting an image is important, analysing the shots later on is important too. Make sure you do not chimp while you shoot as there is a high possibility that you will miss out on a few frames. Analyse your images and look for mistakes. Look at the composition, the framing, the exposure, the moment and try to ask yourself how you could’ve made it better and made the photograph stronger. Do not just analyse if the image is good or bad. Go into the details and try to understand how it would have been better. From imagining adding foregrounds or a different background, to considering a shallower depth of field or changing the angle. Learning from your own mistake is the best way to learn. Remember that it is okay to make mistakes as long as you learn from it. You can only analyse your images if you know the basics well. You can always break the basic rules of composition as long as you can justify it with a valid reason. Try to work on a series of photographs and test yourself. Shooting single images is good but shooting a photo essay will improve your storytelling. See if your content is strong or not, try to find extremes. For example if you are doing a story on the visually impaired, find an interesting angle like the village in Maharashtra where a large percentage of the population is visually impaired. Since photographs are a visual medium it is always best to find extremes.



Find your inspiration

Many great people have worked hard in every field and have set examples for people to follow. Photography has also seen some forefathers who have paved the way for people to follow. Finding an inspiration is a good way to not lose hope when, at one point in your life, you will face a creative block. Look at photos in your genre of interest which are shot by masters. Try to look at their composition, their framing and their ‘treatment’ of the image so to speak. In the age of the internet it is extremely important that you surf the web and see what other photographers in the genre are doing – both so that you can get inspired by them as well as you know what other styles contemporary photographers have adopted. Do not try and imitate them as you will just become a clone of the photographer. Try to draw inspiration and make your own style. We will talk about what a ‘style’ is in the next pointer.



Style of shooting

What fonts are to words is what style of shooting is to photographs. It does not necessarily affect the content of the photograph but makes it more appealing and adds a little bit of personal touch to them. Your style of shooting is what will separate you from the rest of the photographers. Emulating other people’s style is not going to work as your body of work will start resembling other photographs. Try to find your style of shooting – whether playing with colours is your thing, or playing with shapes, patterns, repeating a certain object or idea in every frame. Make it relatable so that the common people understand. Storytelling should be straightforward. If you want to be contemporary then try to be different in that as well. It’s fine if others are shooting staged portraits and you feel one of your stories require that. Keeping the base idea similar, it is okay as long as your approach and your final output is not eerily similar.


Style of editing

Another important aspect of finding your own style is the post processing. Professional photographers often employ other post processing professionals to edit their photographs. But for a beginner or a new professional who is just starting to find their own style of photography and discover the different aspects of it, post processing your own photographs become extremely important. Keeping the style and tone similar for all photographs can be beneficial in a sense that people who look at a photograph can associate you with it. It becomes like a signature, which is unique for everyone. Try playing with your photographs in Photoshop or any other editing software and see which editing style best suits you. The correct amount of shadow, highlight, mid-tones, contrast, offset etc in all your photographs will definitely create that signature that you were looking for!





Nikon’s Ultra-Limited Edition 100th Anniversary DSLRs and Lenses

Nikon is celebrating its 100th anniversary this year. And part of the celebrations involves putting out some seriously limited edition DSLRs and lenses that will have all the Nikon users craving for them for sure.


The kits were revealed at the CP+ show, and they include two DSLRs and three lenses done in a gorgeous gunmetal gray and sporting 100th anniversary markings. According to news reports the cameras and lenses picked are the Nikon D5 and Nikon D500 DSLRs, and the ‘holy trinity’ Nikkor 14-24mm f/2.8G ED, Nikkor 24-70mm f/2.8E ED VR, and 70-200mm f/2.8E FL ED VR lenses.


According to some rumors, only 100 of each of these kits the D5, D500, and the lens trio will be made available for purchase. Pricing is not yet available, but they’ll cost a pretty penny more than the standard versions. After all, Nikon will only turn 100 once.